Sharon Martin Community Health Fund - SMART Fund

Sharon Martin
Community Health Fund

The SMART Fund

Outcome Measurement Guide - Splash & Ripple
Using Outcomes to Design & Manage Community Activities

This Guide was prepared for the SMART Fund to assist funded groups to use outcomes in designing and managing programs. It draws from a wide range of sources, making it relevant to many other community programs in the non-profit sector as a whole.

Outcome Measurement is easier to understand and use when you have a mental image of how it works. We use an image of rock dropped in water to show what we do and what difference we make in our projects. Read this guide once through to help you build that image. You will see that Outcome Measurement is a process of piecing ideas together like you would a puzzle - an Activity here, a Long Term Outcome there, until the puzzle pieces fit together in a logical way. These key terms are laid out in this guide in a logic chain, to help you understand this process.

Once you have read this guide through, go to page 4 for suggestions on getting started on using Outcome Measurement in your organization. An example of a completed framework and indicators can be found in the Appendix. By using the guide in this way, you will begin to internalize how Outcome Measurement works and it will become easier each time you use it. More importantly, it helps you visualize meaningful and achievable changes in your community. What is different about Outcome Measurement from previous planning approaches is that it challenges us to reach beyond traditional goals and objectives to describe how our community will be different.

“The real voyage of discovery consists not in seeking new landscapes but in having new eyes.” - Marcel Proust

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